This week’s “Briefing” by the numbers: 12% of this country’s schoolchildren are chronically absent, missing 1 out of 10 school days. 736 passing yards were thrown by Sam Durley of Eureka College on September 1. He broke the NCAA single-game passing record. 100 Million fewer movie tickets were sold this year vs. 1992 when the…
With all of the excitement and confusion over the Affordable Care Act (ACA), one of the most important components of the law is the establishment of Health Insurance Exchanges. So what exactly is an Exchange? An Exchange is either a non-profit or a government agency that will offer health plan choices and answer consumers’ questions…
Trust and confidence are critical. Constantly manage and monitor your personal and corporate brands. Make sure that your clients and employees are on your side. Don’t make off-hand comments or drop the ball when someone is depending on you. If your trust barometer drops, your customers and clients might too. Remember to always be ethical,…
1.2 billion tons of food is thrown away worldwide, according to a new report by the Institution of Mechanical Engineers. 349 U.S. military personnel committed suicide in 2012 and more than 295 troops were killed in combat in Afghanistan. 800 people signed up for the Python Challenge in Florida, a month long Burmese python-hunting contest. $6 billion is…
“You can be on the right track, but if you don’t move, you’ll get run over.” Samuel Langhorne Clemens, better known as Mark Twain; American author and humorist
Editorial Calendar: Stay on Task and Stay Engaged Content is queen, but don’t let her rule you. Stay on task and stay engaged with your audience. Develop and follow a strategic editorial calendar to remain focused and steer clear of communication clutter. While there are many things to discuss and share with your audience, such…