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U.S. Women’s Soccer Team is Making History
It’s always interesting to me to think about how selective we can be with storytelling. Sometimes this exclusivity can be beneficial; we cut out the unnecessary to make room for the more interesting. But other times, it can be detrimental for entire groups of people. For example, news outlets regularly lack stories featuring successful women, whether…
Gabby Douglas dons gold again!
Gabby Douglas dons gold again! This time on the cover of Essence Magazine. The upcoming issue of Essence celebrates the achievements of First Lady Michelle Obama, Good Morning America anchor Robin Roberts, Serena Williams, Sybrina Fulton, the late Whitney Houston and Donna Summer and Olympian Gabby Douglas. “In my dreams I didn’t think about how…
What Americans think about creativity[1]:
958% say sudden inspiration is the root of creative ideas, while 32% say it takes time to be innovative1% value creativity in their personal life and 83% value it in the career 50% think visually when being creative, 34% think in words, while 4% think in sounds 55% say technology is making Americans more…
Briefing by the Numbers
$400,000 is the price tag for a pigeon named Bolt, now the world’s most expensive racing bird. 12% of Americans who admit to “Netflix adultery,” are secretly watching a TV show’s episodes ahead of their partners. $650 is the amount the average Colorado marijuana smoker will spend next year on legal pot, according to a…
This Week’s “Briefing” by the Numbers
$17.8 Million was the cost of a test project for an inflatable home for astronauts in outer space. 30% of U.S. military commanders have been relieved from duty in the past eight years due to sexual related offenses including adultery, harassment and improper relationships. $4.6 Million was paid at an Arizona auction for the original…
How Far Can You Go?
“Only those who will risk going too far can possibly find out just how far one can go.” –T.S. Elliot www.eimpactconsulting.com Your strategic communication, marketing, brand management and public relations partner.

