Impact was asked to create copy to help a plant grower launch a new line of orchid products targeting consumers and retail distributors. We needed to make a complicated process easy-to-understand.
We researched orchid care, identified competitors and delivered friendly and inviting plant care instructions, maintenance tips and much more for the launch of Pure Beauty Orchids. The material was delivered ahead of schedule and the client was extremely satisfied.
The smooth tone, clear instructions and welcoming words have helped customers understand and care for their orchids.
Specifically, material was supplied for website copy to support the following pages:
iFOSTER ANNOUNCES NEW PROGRAMS AND SERVICES FOR FOSTER CARE COMMUNITY DURING FOSTER CARE MONTH Truckee, CA – May 29, 2012 – In honor of Foster Care Month, iFoster announced new programs and services to aid in their mission of bridging the digital divide amongst vulnerable children and youth in the foster care system. Through…
FOR IMMEDIATE RELEASE Cheryl McCants, iFoster, 646-872-2377, cmccants@eimpactconsulting.com iFoster Receives Grant From California Emerging Technology Fund iFoster to expand computer and broadband access to foster care community Truckee, CA – May 3, 2012 – iFoster today announced a 3-year, $300,000 grant from The California Emerging Technology Fund (CETF) to increase access to low-cost computers and high-speed…
Super Bowl XLVIII was held in East Rutherford, NJ in 2014. This was the first outdoor, cold weather game. It was also the first time that Super Bowl Media Day was held outside of the stadium. In fact, Media Day was held in an entirely different city — Newark, NJ. Impact, located in northern New…
Free Mother’s Day Gifts in Placer County Carter’s Children’s Wear for Babies and Little Girls from KidsFirst and iFoster Roseville, Ca – May 12, 2012 – As part of a national donation of more than 15,000 articles of baby and little girls’ clothing, Carter’s Children’s Wear has teamed up with iFoster to donate dresses, rompers…
THE MAVINS GROUP PARTNERS WITH THE NATIONAL ASSOCIATION OF SENIOR MOVE MANAGERS AND MOVE FOR HUNGER TO MAKE A MOVE FOR HUNGER Westfield, NJ – May 5, 2015 – One in six Americans struggle with hunger and nearly 400,000 children in New Jersey live in food insecure homes. Beginning the Saturday before Mother’s Day, May 9,…
FOR IMMEDIATE RELEASE East Orange, NJ – October 9, 2013 – A team of women business owners announced today that they are on a mission to end homelessness. The group, led by Cheryl McCants from Impact Consulting, has launched the Great Football Sunday™ campaign to bring awareness about the real people behind a homeless population that would overflow the seating capacity…
Impact was asked to create copy to help a plant grower launch a new line of orchid products targeting consumers and retail distributors. We needed to make a complicated process easy-to-understand.