Impact supported an international development bank’s Communication Team as they created social media strategies and expanded their current use of social media platforms for member countries.
The goal was to better position the bank’s brand amongst citizens, constituents and other targeted audiences.
Internal Communication Support The Impact team worked with one of the world’s largest biopharmaceutical companies to develop and implement strategic communications aimed at transforming the company’s international work culture. Impact served as a cross-functional liaison to identify, gather and translate complex information from various sources into clear and relevant messages accessible to all employees. Audiences were global and spanned all levels…
FOR IMMEDIATE RELEASE East Orange, NJ – October 9, 2013 – A team of women business owners announced today that they are on a mission to end homelessness. The group, led by Cheryl McCants from Impact Consulting, has launched the Great Football Sunday™ campaign to bring awareness about the real people behind a homeless population that would overflow the seating capacity…
iFOSTER ANNOUNCES NEW PROGRAMS AND SERVICES FOR FOSTER CARE COMMUNITY DURING FOSTER CARE MONTH Truckee, CA – May 29, 2012 – In honor of Foster Care Month, iFoster announced new programs and services to aid in their mission of bridging the digital divide amongst vulnerable children and youth in the foster care system. Through…
Impact was asked to create copy to help a plant grower launch a new line of orchid products targeting consumers and retail distributors. We needed to make a complicated process easy-to-understand. We researched orchid care, identified competitors and delivered friendly and inviting plant care instructions, maintenance tips and much more for the launch of Pure…
Online Advocates for Foster Families Join Forces to Raise $200,000 in Back-to-School Supplies for Vulnerable Children It’s My Community Store and iFoster team up on the Back-to-School Project Reno, Nevada — May 22 — It’s My Community Store and iFoster support National Foster Care Month by kicking off The Back to School Project, a fundraiser…
The New Jersey Small Business Development Centers recently contracted Cheryl McCants, founder and principal of Impact, to design, develop and deliver a branding workshop for small and established business owners. The workshop focuses on strategic branding, the differences between marketing and branding and helps business owners understand what branding is and what it is not….
Social Media Strategy for Development Bank