Marketing and Communication Strategy – The Basics

Marketing and Communication Strategy – The Basics

A business is only as good as its ability to clearly and succinctly tell its story. A business’ bottom line is only as good as the businesses’ ability to engage with customers and clients. So, whether you’re selling witty T-shirts or championing rainforest conservation, effective marketing and communication skills are imperative parts of your enterprise….

Lead Like an Olympian

Lead Like an Olympian

Lead Like an Olympian Part 2 Female athletes from this year’s Summer Olympics dominated their sports, exemplified keen leadership skills and smashed glass ceilings all around Rio. In part two of this three-part series, I will talk about ways to Lead Like an Olympian – why it pays to be resilient, remain confident and keep…

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Briefing by the Numbers

$95 is the cost of Magic Kingdom’s one-day-ticket new price, $5 more other Disney parks. $272,000 is the signing bonus for new Army psychiatrists willing to serve in uniform for four years. 63 is the number of letters in “Rindfleischetikettierungsuberwachungsaufgabenubertragungsgesetz”,a beef-labeling law and the longest word in German until new regulations made it obsolete. $26,000…