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This Week’s “Briefing” by the Numbers

1,164 feet is the height of the new JW Marriott Marquis in Dubai, the tallest hotel in the world. 50 million passwords were reset when the popular, online-reminder application, Evernote, was hacked. 1,004 media outlets, representing 65 nations and 24 languages, have been accredited by the Vatican to cover the papal conclave. www.eimpactconsulting.com Your strategic communication, marketing, brand…

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This Week’s “Briefing” by the Numbers

59% of all “tuna”” sold in U.S. supermarkets and restaurants is mislabeled. 40.3 million people watched the Oscars, up 3% from last year. 9.5 lb  is the weight of a smart-phone-satellite hybrid sent into space by the  University of Surrey sent into space to see how well standard commercial components fare beyond earth. $85 billion…

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The Extra Mile

“The difference between ordinary and extraordinary is “extra”. Go the extra mile and set yourself apart from the pack.” – Cheryl McCants.         www.eimpactconsulting.com Your strategic communication, marketing, brand management and public relations partner.

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This Week’s “Briefing” by the Numbers

$17.8 Million was the cost of a test project for an inflatable home for astronauts in outer space. 30% of U.S. military commanders have been relieved from duty in the past eight years due to sexual related offenses including adultery, harassment and improper relationships. $4.6 Million was paid at an Arizona auction for the original…

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Did You Know?

Alcoa always files its quarterly earnings first.  In 1991, former CEO Paul O’Neil, who went on to serve as U.S. Treasury Secretary under George W. Bush, decided Alcoa would report its quarterly earnings first to demonstrate fiscal discipline. It has been company policy ever since. Excerpts from @Fortune magazine