“Shallow understanding from people of good will is more frustrating than absolute misunderstanding from people of ill will.”
— “Letter from Birmingham Jail,” April 16, 1963
A business is only as good as its ability to clearly and succinctly tell its story. A business’ bottom line is only as good as the businesses’ ability to engage with customers and clients. So, whether you’re selling witty T-shirts or championing rainforest conservation, effective marketing and communication skills are imperative parts of your enterprise….
“A good time to laugh is anytime you can.” – Linda Ellerbee www.eimpactconsulting.com Your strategic communication, marketing, brand management and public relations partner.
“We must learn to live together as brothers or perish together as fools.” — Speech in St. Louis, Missouri, March 22, 1964 www.eimpactconsulting.com Your strategic communication, marketing, brand management and public relations partner.
“It is better to ask some of the questions than to know all the answers.” – Author & Poet, James Thurber www.eimpactconsulting.com Your strategic communication, marketing, brand management and public relations partner.
“I believe that unarmed truth and unconditional love will have the final word in reality. This is why right, temporarily defeated, is stronger than evil triumphant.” — Nobel Prize Acceptance Speech, December 10, 1964 www.eimpactconsulting.com Your strategic communication, marketing, brand management and public relations partner.
Plan Assessment Strategic marketing and communication plans are amongst the most important tools in a business owner’s toolbox. All toolboxes need to be fully stocked and assessed on a regular basis. Your business toolbox and plan assessment are no exceptions. This plan assessment blog completes our series on creating your own strategic plan. Be sure…