84 years ago, one of the greatest leaders in the world was born.
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Alcoa always files its quarterly earnings first. In 1991, former CEO Paul O’Neil, who went on to serve as U.S. Treasury Secretary under George W. Bush, decided Alcoa would report its quarterly earnings first to demonstrate fiscal discipline. It has been company policy ever since. Excerpts from @Fortune magazine
Live on Surprise
“Expect nothing. Live frugally on surprise.” – Alice Walker www.eimpactconsulting.com Your strategic communication, marketing, brand management and public relations partner.
In His Own Words – MLK
“Injustice anywhere is a threat to justice everywhere.” — “Letter from Birmingham Jail,” 16 April 1963 www.eimpactconsulting.com Your strategic communication, marketing, brand management and public relations partner.
Marketing vs. Sales
Don’t confuse marketing tools with sales tactics. Email marketing messages are tools designed to get folks to click through to your website. Your landing pages are tools designed to promote your products or services. Your sales team and their tactics are designed to close the deal. Cheryl McCants Principal, Impact Consulting Enterprises
NJ-Based Black Woman-Owned Marketing Firm Pivots to Join PPE Supply Chain and Help Essential Workers
NJ-Based Black Woman-Owned Marketing Firm Pivots to Join PPE Supply Chain and Help Essential Workers. Cheryl McCants Announces Outcome of PPE Work During COVID-19: Not everyone sources PPE for profit.
A New System for a New Century
Thoughts from Klaus Schwab*: 1) A global system for the 21st century must foster cooperation. We’re all in this together. Governments, businesses and civil society cannot do it on their own. 2) A global system must approach challenges in a systemic, integrated way. We also have to establish the necessary interlinkages to create coherence. We…